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Influencer Tracking

Tracking influencer-generated content and key metrics are key to your success.
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Influencer Measurement
Tracking & Monitoring
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Tracking

Using CPM in Influencer Marketing: Benchmarks, Limitations, & Tips to Improve

Ryan shares his thoughts around reasonable CPM benchmarks to expect per deliverable, plus some limitations of CPM & how to think about them.
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9 min
Tracking

Influencer Gifting: A Complete Guide for Brands

January 27, 2025
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15 mins
Tracking

How to Track Brand Awareness Campaign Impact (And Get Leadership Buy-in)

November 28, 2024
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5 mins
Tracking

7 Best Practices for Tracking Your BFCM Influencer Campaigns

November 11, 2024
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5 mins

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Tracking

Tracking

Using CPM in Influencer Marketing: Benchmarks, Limitations, & Tips to Improve

·
9 min
Tracking

How to Track Brand Awareness Campaign Impact (And Get Leadership Buy-in)

November 28, 2024
·
5 mins
Tracking

7 Best Practices for Tracking Your BFCM Influencer Campaigns

November 11, 2024
·
5 mins
Tracking

Influencer Gifting: A Complete Guide for Brands

January 27, 2025
·
15 mins
Tracking

4 Brands Share How They Do Influencer Marketing Reporting (+ 5 Reporting Tips)

March 20, 2024
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15 min
Tracking

How To Get, Use, & Track Influencer-Generated Content

August 19, 2022
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11 min
Tracking

9 TikTok Monitoring Tools To Keep Track Of TikTok Content

August 15, 2022
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9 min
Tracking

When Promo Codes Aren’t Enough: Measuring Influencer Campaigns with Marketing Mix Modeling

August 8, 2022
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9 min
Tracking

Influencer Marketing KPIs That Drive Focus & Action (With Examples & 30 Metrics)

August 2, 2022
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4 min

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